Author name: Mango Marketing

Mango Marketing

Restaurant Marketing Strategies: Why Personalization Beats Discounts in 2025

The restaurant industry in India is changing faster than ever in 2025. With food delivery apps like Zomato and Swiggy, social media platforms dominating consumer engagement, and evolving dining preferences, simply offering discounts is no longer enough to attract and retain customers. Today’s diners are looking for experiences that feel personal, relevant, and memorable. Restaurant […]

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Why Every Restaurant Needs a Digital Marketing Agency in 2025

The restaurant industry in India is evolving faster than ever. With food delivery apps, social media dominance, and changing customer behavior, the traditional ways of attracting customers—like relying on walk-ins or word-of-mouth—are no longer enough. In 2025, every restaurant, from small cafes in Pune to fine-dining restaurants in Delhi, needs a digital marketing agency to

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Influencer vs Micro-Creator: Who Should Your Restaurant Partner With in 2025?

Restaurant marketing in India has changed dramatically in the last decade. A few years ago, most restaurants relied on billboards, flyers, and food reviews in local newspapers. In 2025, customer decisions are driven largely by what they see online. Instagram reels, YouTube food vlogs, and reviews on platforms like Zomato or Swiggy have become the

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QR Codes Beyond Menus: Innovative Ways to Use Them in Restaurant Marketing

The food and beverage (F&B) industry in India has undergone a massive digital shift. While QR codes initially gained traction during the pandemic for contactless menus, they have now become a versatile tool in restaurant marketing strategies. From boosting customer engagement to enhancing brand visibility, QR codes are revolutionizing how restaurants connect with diners. In

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Boosting Festive Orders for a Premium Dessert Brand in Pune

Client Overview Dessert Diaries, a boutique dessert brand in Pune, specializes in cheesecakes and fusion mithai. With a niche but loyal audience, they had already earned rave reviews for their innovative creations. However, during festive seasons like Diwali and Christmas, they struggled to compete with heritage sweet shops such as Chitale Bandhu and Kayani Bakery,

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Smart Ways to Ask for Google Reviews Without Sounding Pushy

Why Google Reviews Matter for Restaurants in India In India’s competitive food and beverage (F&B) industry, your Google My Business for restaurants profile acts as the first impression for new customers. Reviews build trust and influence decision-making. According to BrightLocal, 87% of people read online reviews before choosing a local business. For restaurants, reviews impact:

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How Mango Marketing Helped a Restaurant in Lower Parel Boost Weekday Brunch Revenue from ₹5.8 Lakhs to ₹14.1 Lakhs in Just 8 Weeks

Client Overview Located amidst high-rises and corporate campuses in Lower Parel, this modern Indian restaurant had a weekend buzz but empty tables during the workweek. To turn that around, the brand introduced a weekday brunch aimed at office-goers—but needed help with visibility, engagement, and repeat footfall. Objective Challenges Solution 1. Created the “Corporate Cravings” Identity

How Mango Marketing Helped a Restaurant in Lower Parel Boost Weekday Brunch Revenue from ₹5.8 Lakhs to ₹14.1 Lakhs in Just 8 Weeks Read More »

Seasonal Marketing Campaigns That Actually Boost Restaurant Sales

Every restaurant has peak seasons, but the real winners in the F&B industry are those who make every season count. From monsoon comfort menus to festive dining offers, seasonal marketing campaigns can significantly boost sales, increase footfall, and keep your brand fresh in customers’ minds. In India, where festivals and seasons play a major role

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How Mango Marketing Helped a Rooftop Café Boost Footfall by 168% with Live Music Wednesdays

Client Overview A popular rooftop café in Bandra, Mumbai, known for its romantic ambiance and eclectic menu, struggled with low midweek footfall. To combat slow Wednesdays, the café wanted to introduce Live Music Nights but needed help creating visibility, buzz, and bookings around the event. Objective Challenges Solution 1. Event Branding & Positioning 2. Social

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Google Maps Optimization Tips to Drive More Walk-ins in Your Locality

Imagine a hungry customer searching for “best North Indian restaurant near me” while standing just a few blocks from your eatery. If your restaurant doesn’t appear in the top 3 Google Maps results, chances are, they’ll walk straight into a competitor’s outlet. In today’s digital-first world, your online visibility is just as important as your

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