Case Study

Client Overview Dessert Diaries, a boutique dessert brand in Pune, specializes in cheesecakes and fusion mithai. With a niche but loyal audience, they had already earned rave reviews for their innovative creations. However, during festive seasons like Diwali and Christmas, they struggled to compete with heritage sweet shops such as Chitale Bandhu and Kayani Bakery, […]

Client Overview Located amidst high-rises and corporate campuses in Lower Parel, this modern Indian restaurant had a weekend buzz but empty tables during the workweek. To turn that around, the brand introduced a weekday brunch aimed at office-goers—but needed help with visibility, engagement, and repeat footfall. Objective Challenges Solution 1. Created the “Corporate Cravings” Identity

Client Overview A popular rooftop café in Bandra, Mumbai, known for its romantic ambiance and eclectic menu, struggled with low midweek footfall. To combat slow Wednesdays, the café wanted to introduce Live Music Nights but needed help creating visibility, buzz, and bookings around the event. Objective Challenges Solution 1. Event Branding & Positioning 2. Social

Client Overview A well-established pure vegetarian & Jain restaurant in Mumbai, known for its authentic North Indian cuisine, wanted to expand its menu by introducing an Asian cuisine segment. Despite a strong local customer base, the restaurant faced challenges in promoting the new menu and ensuring its acceptance among existing patrons. Objective Challenges Solution Digital